Black Chicken Remedies – Transforming Beauty Commerce with Shopify Plus

Black Chicken Remedies, a premium beauty brand, sought a platform that could serve both their retail customers and wholesale partners. Alinga developed a Shopify Plus solution that combined B2B and B2C functionality, with a focus on bulk ordering and a custom checkout process.

In recent years, there has been a significant uptick in the mass adoption of B2B and wholesale ordering portals. Businesses recognize the importance of catering to both retail and wholesale customers seamlessly, offering tailored experiences that streamline the purchasing process. With Alinga's expertise, Naudic embraced this trend, leveraging Shopify to deliver tailored retail and wholesale solutions.

We designed a single storefront to seamlessly cater to both B2B and B2C customers, providing a unified shopping experience. For wholesale clients, we enabled quick and efficient bulk ordering, streamlining the process for large-volume purchases. Additionally, we created a tailored checkout process to accommodate complex orders and specific payment terms, ensuring a smooth and customized experience for all customers.

The bulk ordering feature led to a 30% increase in wholesale orders, making it easier for businesses to place large orders. Automated workflows resulted in a 50% reduction in admin time, allowing staff to focus more on growth. Both retail and wholesale customers enjoyed a seamless, intuitive shopping experience, significantly improving overall customer satisfaction.

Alinga specializes in Shopify Plus solutions tailored for B2B businesses, helping brands streamline operations, enhance customer satisfaction, and drive sustainable growth. With a proven track record in wholesale e-commerce transformations, Alinga offers expert guidance to businesses looking to optimize their digital storefronts.want to transform your B2B and B2C operations? Book a FREE consultation with Alinga and learn how Shopify Plus can help you unlock growth, reduce admin time, and create new revenue streams. Let’s build your success story together!

Thinking about creating a Wholesale (B2B) and Retail (B2C) blended store? Explore our case studies to see how businesses have successfully integrated both models, optimizing pricing, inventory, and order management. Learn from real-world examples of tailored solutions that drive efficiency, scalability, and long-term success in a competitive eCommerce landscape.

As an official partner with Shopify, through the Shopify Plus B2B eCommerce features, Alinga can offer seamless integration where we can create a customisable and branded wholesale storefront, set up customer-specific pricing, manage complex orders and workflows, and also create blended B2B & B2C stores for a seamless experience. The solution also provides advanced reporting and analytics tools to gain valuable insights into customer behaviour and optimise business strategies. With Alinga, you can elevate your B2B operations and unlock new opportunities.